Are You Using These Tested Influencing Strategies To Stand Out In Your Sector?
Transcription: (Here is the transcription. Please excuse any typos.) Have you ever wondered why you bought something that wasn’t in your plan or budget last week; what was it that finally made you decide? Or you booked a surprise weekend away with your significant other based on a Trip Advisor review you read? We could share […]
Marketing, Sales and Scaling Your Recruitment Growth
Show Notes 0.27 – Over 100 podcasts now 0.42 – Are you marketing or sales led? 1.20 – Great news! Growth and the REC latest data 1.50 – Recruitment companies are growing. More companies=More competition 2.25 – The old ways are changing and how do you create more demand? 3.15 – It’s easier to make […]
How to Sell More to Your Current Clients
Let’s talk about something interesting today. Whenever we talk to potential new clients, depending on where they are in their business life cycle, we often ask, “What are you doing with your current contacts and your current clients?” The response is often an embarrassed….”Well, I’m not really doing anything.” So that’s the subject of […]
Your 90 Day Marketing Review
The topic for today is 90-day reviews. We encourage all of our clients and students, particularly in our inner circle members, to use the power of a 90-day plan. To understand where you are and what the next steps are, there are 6 questions to ask yourself. 1. What have you achieved so far? […]
Content Marketing Versus Content Writing
A subtle point when you read it on the page and yet, in practice, a huge one that can potentially devastate your results. The whole point of content marketing is to build relationships which lead your candidates and clients to a decision to work with you. Period. That is the difference between content […]
The 6 (Must Answer) Questions To Take Your Marketing To The Next Level In 2019
Transcription: [This is a direct transcription so please excuse any typing errors.] How to market my recruitment company is the question that brings most people to our website. Considering this here is a podcast with six key questions to ask yourself now as you plan your sales and marketing activities over the coming 12 months. […]
Why It’s Never Too Late To Create Your Marketing Plan
Transcription: (Prefer to read? Here is the transcription. Please excuse any typos.) With less than four months remaining till the end of the year you can achieve a lot! Provided of course you have a plan. Here is where you can start. Do you have a marketing plan with inbound marketing and […]
What Rio Can Teach Us About Marketing Success
I don’t know about you and I have watched more telly in the last couple of weeks than I have in years! I’m gripped by the Rio Olympics and how Team GB is performing. One of our clients is running a campaign that is based on supporting local charities related to the number of Gold […]
The One Thing That Makes Marketing Easy
We are just back from two weeks’ holiday at one of our favourite destinations. We have been going there for many years. The truth is it ticks a number of boxes; weather and food being two ‘must have’ criteria. When it comes to food It fascinates me how a handful of places are always packed […]
How Long Before My Marketing Starts Working?
Transcription: (This is a direct transcription please excuse any typing mistakes.) It’s a common mistake that many business owners fall into; leaving things to the last minute and then expecting miracles to happen. In the real world you and I live in unfortunately it doesn’t work out that way (the odd miracle has […]