Recruitment Marketing Lessons From Queer Eye and The British Cycling Team
Episode #176 : Marketing Lessons From Queer Eye and BCT Marketing lessons from Queer Eye and the British Cycling teams: Polar opposites or what! However they both use a technique that works like gangbusters when it comes to marketing. we explain more in this week’s post. What you will discover Why going big fast isn’t […]
The Power of Rejuvenation Reflection and Refocus
Episode #175 : The Power of Rejuvenation Reflection and Refocus We aren’t machines. Even the most productive of us needs time to regroup, reflect and recharge if we want to do great work. Today, we share how that might work for you too in this week’s podcast. What you will discover Why regular breaks […]
90 Day Recruitment Marketing Planning: What Most People Miss
Episode #174 90 Day Recruitment Marketing Planning and What Most People Miss Planning! Can’t live with it and can’t live without it, or is that just me? I can honestly say that the success I have been lucky enough to achieve over the years is because of an ability to plan. So, let’s look at […]
The Powerful Recruitment Marketing Strategy Many Recruiters Don’t Use
Hi, Sharon Newey from Superfast Recruitment. Today’s topic of conversation is the recruitment marketing strategy whitepaper, or the lead magnet, or the free report, whichever word you want to use. It is mainly the same thing. Now, the critical thing is that it is underutilised as a strategy within recruitment marketing. It is part of […]
3 Ways To Use Storytelling In Recruitment Marketing
Today I want to talk about storytelling in recruitment marketing and how you can use storytelling in your recruitment business to impact your profits. Recently we were creating a monthly template for Superfast Circle members, and it was a sales pitch presentation, framework, and structure, and part of that included using storytelling, and it just […]
What Marketing Channels Should I Use?
Do you need to be everywhere, or should you narrow your focus? I know it’s a challenging statement and it depends! It’s all too easy to ‘follow the pack’ and copy what you think might be the right course of action. However, it really does come down to your sector and your past behaviour, results […]
Where Recruitment Companies Go Wrong When It Comes To Marketing And Sales
[Please excuse any typing errors. This is a direct transcription for your use.] Marketing versus sales? It’s a classic competitive battle; who is the best? Not surprising as many people in sales and marketing can get a bit deluded 😊 The truth? Unless sales and marketing work together and you invest in both in your […]
Why Now Is The Time For A Marketing Collateral Audit
[Please excuse any typing errors. This is a quick transcription for your benefit.] As we are rapidly approaching the end of the year, it’s an appropriate time to do a marketing audit. Earlier this week, we were chatting with the members in the Superfast circle on our weekly call, and we were going through this […]
Marketing for Recruitment Companies: How to Write a Marketing Plan
[This is a direct transcription please excuse any typing errors.] How to write a marketing plan? Isn’t necessarily a question we get asked. The conversation normally goes along the lines of what should I be doing and when! And yet if MDs and business owners started out with a marketing plan its likely they would […]
Marketing Your Recruitment Company: Why Taking Time To Think Is A Good Idea
[Please excuse any typing errors this is a direct transcription for your benefit.] Denise: Good afternoon. Sharon: Good afternoon, everyone. Denise: FUF time. Sharon: Different venue today. Denise: Very different venue. Last time, we had sea, sun, probably a bit of sand and rock behind us, now we are back in Cumbria & on retreat. […]