How Long Before My Marketing Starts Working?
Transcription: (This is a direct transcription please excuse any typing mistakes.) It’s a common mistake that many business owners fall into; leaving things to the last minute and then expecting miracles to happen. In the real world you and I live in unfortunately it doesn’t work out that way (the odd miracle has […]
Google Advertising? It’s All Change
It’s hard to believe that Google AdWords is only 15 years old this year. For some of us it seems like it has been around forever. However during this time a lot has happened. Notably cheap clicks for key words and phrases are like the proverbial hens teeth. However there are multiple […]
5 Steps To A Flood Of Candidate and Client Referrals
One of the easiest BD (business development) routes for all of your recruitment consultants and your organisation is referral marketing. Michael McLaughlin in his best seller Guerrilla Marketing highlights that successful companies will get up to 60% of their clients through referral and this ‘should’ be a business goal. It’s logical really; isn’t […]
Are You A Spray And Pray Marketer Or Are You A Campaign Ninja?
Transcription: (This is a direct transcription please excuse any typing mistakes.) Are you a spray and pray marketer in your recruitment business or are you a campaign ninja? I can tell which is going to give you better results. The subject of today’s podcast was stimulated by an email that […]
What If Your Candidates Aren’t On LinkedIn
Transcription: (This is a direct transcription please excuse any typing mistakes.) So tell me, what do you do if your target market, that might be your client or your candidate, isn’t hanging out on LinkedIn? We know that LinkedIn is full of potential clients and candidates. However, that might not […]
Why No Isn’t Forever
Transcription: (This is a direct transcription please excuse any typing mistakes.) Last week we brought on board a new client and this particular recruitment company first started talking to us 2 years ago. At that time, we had a conversation, we mapped out a proposal for them and it just wasn’t quite […]
What Is Display And Search Advertising?
Transcription: (This is a direct transcription please excuse any typing mistakes.) When it comes to online paid advertising you will find a lot of jargon. Do you use a search network? Do you use a display network? Do you use banner ads? What do you do? In the last podcast, we mentioned […]
Social Media vs Social Networking
Transcription: (This is a direct transcription please excuse any typing mistakes.) Now here’s an interesting statistic for you – Do you know what the #1 activity is on the interweb? This might surprise you but it is now social media that has taken over as the #1 activity on the web and […]
3 Marketing Questions For Spring
Transcription: (This is a direct transcription please excuse any typing mistakes.) Hi! This is Sharon from Super Fast Recruitment with a recruitment marketing update. This week’s topic is about where are you at with your marketing? There are 3 key questions we share with all of our clients that I want to […]
Why One Is A Lonely Number
Transcription: (Please excuse any typing errors.) Hi, this is Sharon from Super Fast Recruitment with a Recruitment Marketing Update. Today’s topic is; ‘Why One Is A Lonely Number’. In the last few weeks, we’ve been talking to a number of potential clients and it’s been a common theme that they are […]