Cracking The Candidate Code- A Presentation From Inspire

Back in March I delivered a talk for Inspire. It involved a fast-paced delivery about cracking the candidate code. Due to a few tech issues we only recently received the recording. Here is the transcription for you. Enjoy. The recruitment industry has grown exponentially in recent years, which has made it a competitive marketplace. It’s […]
A Lesson about Eggs and Baskets

Episode #183 : Eggs and Baskets It can happen to the best of us. That chilling realisation that if we lost one particular client in a couple of months we would struggle to hit payroll. Time to acknowledge, move on and put it right. What you will discover Why you must crunch your numbers […]
Website Traffic That Generates Candidates and Clients: Our Client’s Secret Formula

How to get more traffic to my recruitment website is a common question we are asked. If fact we wrote a blog post a while ago that talked about the fundamentals of good design, branding etc and you can read that here. So, how can you start to ramp up your website visitors and […]
Consistent Action Creates Consistent Results

In Superfast Circle we have a part of the programme called Mindset Monday; might sound corny I know and as many of us have experienced over the years our mindset has a huge impact on our results. We record a video or present live on a topic that might shed insight every Monday and get […]
Marketing Your Recruitment Company: Why Video = Sales Leads

In a week’s time, we will be marketing your recruitment company, and a group of members from Superfast Circle are going to be in my seat, and that is in front of the video camera, and I will be on the other side of the video camera. I’m excited about that. Now, why are we […]
How Easy Do You Make It For People To Buy Your Recruiting Service?

Today I want to talk to you about what we can learn from E-commerce when it comes to a recruiting service and marketing a recruitment and staffing company. Now, over the weekend we had some friends here, and I must confess we had one of those mornings yesterday where we did a bit of an […]
An Easy Way To Smash Your Company Target And Start 2017 With A Bang
Transcription: (Prefer to read? Here is the transcription. Please excuse any typos.) With literally a month till the nation shuts down (apologies to our visitors from outside the UK, we get insane holidays at Christmas) there is still time to push your numbers up and set up a great start to the new year. […]
The Sad Reason Why Your Recruiters Aren’t Recognised
[Please excuse any typing errors. This is a direct transcription for your benefit.] It’s frustrating, isn’t it? You have finally managed to increase your recruiter headcount and the potential is there, only every time your billing teams pick up the phone they ALWAYS have to explain who they are. There is no recognition and it […]
Are You Measuring The Right Things ?
Our Dominate Your Sector VIP training programme finished last week and we were sharing some stats around conversions,spend etc and paid traffic. Iain one of our VIPs commented that; “you measure everything don’t you?” The truth? Yes, we do, though some things are more important than others to measure. Vanity metrics versus what really matters […]
Facebook: Your hidden Source of leads?
I remember a few short years ago talking to a number of clients that laughed when we said they should consider setting up a Facebook page for their recruitment business. Times have changed and luckily so have they. Over the last few years Facebook has become a secret haven for B2B marketers who want […]