LinkedIn Profiles: 7 Mistakes You Might be Making
Today we’re talking about LinkedIn profiles and several mistakes you could be making. Your profile is a key piece of marketing collateral, and it’s important for every business owner, particularly if you work in the recruitment sector and you want to attract attention from clients and candidates. When we talk to people online who are […]
Why Recruiters Need To Understand The Buyers Cycle
Today, let’s talk about the buyer’s cycle. Normally, business owners and most salespeople want immediate results, yet the truth is, at any one time, only 3% and 7% of people are ready to invest and buy your services now. So, if you’re thinking about scaling your recruitment or search company, you can’t possibly expect to […]
The Power of Setting Personal KPIs
Productivity and getting consistent results are incredibly topical at the moment. We are all looking at how we can achieve more in the current market, and who knew that setting ourselves some personal KPIs might work? KPIs (Key Performance Indicators) have been around for a long time. The concept of KPIs dates back to the […]
Keeping On The Right Side of Recruitment Law With Barry Cullen From recLAW
Today, we are discussing what legal requirements a recruitment company needs to have with our Recruitment Expert, a Solicitor specialising in the recruitment sector and founder of recLAW, Barry Cullen. In this video and podcast, Barry talks about the legal journey from start-up to scaling and the various stages of growth, from how to handle […]
Using Social Proof In Your Marketing
Let’s discuss using social proof in marketing your recruitment and search company today. What’s fascinating is many people forget that we live in a review society. When you’re thinking about what marketing strategies you could use, think about your behaviour and how you look at other people’s opinions before you make a purchase. Several things […]
How Does Marketing Grow Your Recruiting and Search Business
Today, I want to discuss how marketing specifically grows your recruiting and search business. I want to talk about this today because it has come up on several calls recently. As I mentioned in the podcast intro, how marketing works is a logical question, especially if you’ve never really done marketing before. Maybe you’ve always […]
Why Your BD Isn’t Working Like It Used To
Today, we’re talking about BD, Why it’s not working the way it was, and, of course, logically, some of the things you could be doing about it now. Before I get into that, if you’re new here, welcome; this is episode 416 of our podcast and blog post, so there are another 415 you can […]
Planning Your Marketing is a Gamechanger
I want to talk about planning today because we are coming to the end of Q1 and moving into Q2. As you know, I am a girl who likes to plan in 90-day cycles, so it is time for review and planning. 90-day planning was one of those amazing things I got from corporate life, […]
Building Back Your Business Development Muscle
Today let’s talk Business Development (BD). BD takes time; not easy for a recruiter to appreciate, especially when it hasn’t been front of mind in the last few years. Recruiters can be quite impatient; be honest now; hold your hands up. I’m sure that many of you can relate to that. Here is the thing. […]
Lessons I’m Taking Into 2024
Lessons from 2023 🙌🙌 Every year I sit down and write my observations from the year. I like to call them ‘lessons’ in the valiant hope that I can do something about them or accept that life throws us the odd curve ball we aren’t always prepared for or expecting. What I have learnt then […]