Making The Most of Your Marketing This Year: P is For Planning
Today, P is very much for planning. I’m a huge planner. It gives me thinking time; I know what I’m doing, I’ve got some structure, a place to head to, and I’ve got some process involved in everything I do. Sometimes, I don’t plan as well as I could. The consequence is that I don’t achieve the results that I […]
The Recruitment and Staffing Sector Should Prioritise Content and Here’s Why
Here we are in the last week of January; I have always liked January. It’s my birthday tomorrow, and I’m very excited because we are going to Glasgow in Scotland to watch a musical about Dolly Parton, one of my idols. Amazing woman. Anyhow, today, we’re going to talk about why you need to prioritise content marketing as a strategy for your particular organisation. Before […]
The Many Benefits of Marketing KPIs
Today I’m talking about one of my favourite topics, KPIs, because I’m a fan of KPIs. They have served me well over a long period of time. However, before I get into that, welcome if you’re new here. First, go to superfastrecruitment.co.uk/clf. That stands for consistent lead flow- something that all business owners want for […]
Recruitment Marketing Popular Content from 2021
Recruitment marketing has changed drastically over the last few years. Digital automation, new tech stacks, and the pandemic have meant more staffing companies than ever are looking at marketing to create their presence in the market. So, what are your competitors searching for when it comes to marketing ideas and strategies to attract candidates and […]
Must-Have Marketing Systems For Your Recruitment Company in 2022
Today, I want to talk about marketing systems; first, I want to tell you about a brand new free video series you can access. [Excuse any strange errors in this content as it is a direct transcription for your benefit.] If you want to head over to superfastrecruitment.co.uk/clf, pop your name and email address in there, and you will […]
Resource on Demand A Year of Remarkable Remote Recruiting
Something different today; who doesn’t love an inspiring story at Christmas? A year ago, two of our clients Lee and Theresa Durrant, moved their life and Salesforce recruiting business to the Lake District from Kent. They arrived to pick up the keys of their new home 72 hours before the country went into lockdown again! […]
Why Multichannel Marketing Will Be A Game Changer For You Next Year
Today, we’re talking about multichannel marketing and how it could change your impact next year. [As usual, this is a direct transcription for your benefit. Please excuse any rogue typing errors.] This particular podcast is continuing our series on different ideas, techniques, tactics and strategies that you want to deploy next year as you market your recruitment and […]
Why Investing in Marketing is more important than Investing in Staff – Guest Podcast with Rhys Jones
Many recruitment companies have used the ‘less is more’ approach when it comes to investing in marketing their business compared to investing in staff. The perception is that staff can generate a greater ROI than marketing, though is that true? In today’s podcast, we are delighted to introduce our guest speaker Rhys Jones of Davidson […]
Whale Versus Minnow Bait: Be Careful What You Use
Something happened today that I thought would be useful to share. It relates to a couple of conversations we’ve had with potential clients and a conversation with a relatively new client of ours in Superfast circle. [Excuse any strange typing errors as this is a direct transcription for your benefit.] The topic is what bait do you need […]
3 Easy Ways To Warm Up Your Candidate and Client Market
Today’s topic is warming up your market. Now, for some of you, that may be candidates, and for others, clients. [As usual, excuse any strange typing errors as this is a direct transcription for your benefit.] However, if you’re new here, welcome. If you haven’t downloaded our marketing checklist yet, go to www.superfastrecruitment.co.uk/mcl; it’ll take […]