LinkedIn Marketing: 8 Reasons Why It Is Still Worth Posting on LinkedIn
Today’s topic is about a social network, and that is LinkedIn. If you weren’t aware, LinkedIn is the biggest social network for business in the Western world. It’s approaching 870 million members globally, which will increase before the end of the year. Most recruiters have a paid membership, but for many people, this is a […]
4 Reasons Why Clients and Candidates Decide to Use You
One important thing to understand if you want to create more demand for your recruiting and search service is why clients and candidates decide to work with you. Why? Because these are the questions they need answers to before they decide to buy. One of the reasons I wanted to record this podcast is that […]
5 Key Learnings From The NPA Conference in Salt Lake City May 2024
Today, I want to share several key takeaways from the recent May NPA Conference in Salt Lake City. Unfortunately, I didn’t get to see all the speakers, and those I did had so many insights. It’s taken me a couple of weeks to condense them into five key areas I want to share today. 1. […]
Procrastination and Marketing Your Recruitment Company
Today’s topic of conversation is that uncomfortable one we often avoid: procrastination. Be honest with yourself. How much do you or have you been procrastinating? How much do you or have you been procrastinating around your marketing? I find there are a couple of areas that come up, and they are reasons people use not […]
Why Recruiters Need To Understand The Buyers Cycle
Today, let’s talk about the buyer’s cycle. Normally, business owners and most salespeople want immediate results, yet the truth is, at any one time, only 3% and 7% of people are ready to invest and buy your services now. So, if you’re thinking about scaling your recruitment or search company, you can’t possibly expect to […]
Facts About Follow Up For Recruiters
BD is a huge focus for everyone this year, and a key part of BD that supports the deal’s success is follow-up. As you or your consultants start to work that pipeline, we need to remember that follow-up will deliver the deal. The Sales Executive Association in America published data many of you will […]
The Power of Setting Personal KPIs
Productivity and getting consistent results are incredibly topical at the moment. We are all looking at how we can achieve more in the current market, and who knew that setting ourselves some personal KPIs might work? KPIs (Key Performance Indicators) have been around for a long time. The concept of KPIs dates back to the […]
Keeping On The Right Side of Recruitment Law With Barry Cullen From recLAW
Today, we are discussing what legal requirements a recruitment company needs to have with our Recruitment Expert, a Solicitor specialising in the recruitment sector and founder of recLAW, Barry Cullen. In this video and podcast, Barry talks about the legal journey from start-up to scaling and the various stages of growth, from how to handle […]
Using Social Proof In Your Marketing
Let’s discuss using social proof in marketing your recruitment and search company today. What’s fascinating is many people forget that we live in a review society. When you’re thinking about what marketing strategies you could use, think about your behaviour and how you look at other people’s opinions before you make a purchase. Several things […]
How Does Marketing Grow Your Recruiting and Search Business
Today, I want to discuss how marketing specifically grows your recruiting and search business. I want to talk about this today because it has come up on several calls recently. As I mentioned in the podcast intro, how marketing works is a logical question, especially if you’ve never really done marketing before. Maybe you’ve always […]