How Do Your Candidates And Clients Use Digital?
Transcription: (Please excuse any typing errors.) Though I am quite creative, I am also a great lover of digital trivia; facts and figures. Something that came to my attention a few days ago was that 50% of the population is currently under 30. That means that these are classic Gen Y or millennials […]
Inbound Marketing For Recruiters In 2015 [Infographic]
Hi there listeners! Let’s talk about inbound marketing for recruiters in 2015. Obviously inbound marketing is a very trendy jargon word but what we are looking at here is how we attract people towards us rather than have to pick up that phone and do the cold calling that many […]
Are LinkedIn Company Pages Worth It?
Transcription: (Prefer to read? Here is the transcription. Please excuse any typos.) Last week I was chatting with one of our subscribers and she had a question about LinkedIn company pages. She wondered if in my opinion, it was a channel she ‘should’ invest in. My answer was ‘Yes, sort of…’ and that’s the […]
How To Maximise Your LinkedIn Pencil
Transcription: (Prefer to read? Here is the transcription. Please excuse any typos.) So tell me listener, have you received your LinkedIn Pencil yet? Have you gone into your profile and noticed that not only can you attach images now but you can also write if you so wish to. Well that’s the big thing […]
How Many Marketing Strategies Should You Utilise In Your Recruitment Business?
Transcription: (Prefer to read? Here is the transcription. Please excuse any typos.) Now a question that is often asked of us when we talk to potential clients is “So, how much money should I spend?” and “How many marketing strategies should I implement at one time?”, “What’s going to get me the results?” And […]
What Not To Do When Creating Your LinkedIn Profile
Today I wanted to share a great article from Forbes about the exact buzz words to remove from your LinkedIn profile! An appropriate time to share this with 2014 now apon us and LinkedIn claiming its place as a key marketing channel for recruiters. The truth is I am sure many of us would […]
Where You Should Spend Your Marketing Budget In 2014
Transcription: (Prefer to read? Here is the transcription. Please excuse any typos.) Now a question that we often get asked by people is “Where should I spend my hard money and recruitment marketing budget to give me the best bang for my buck really when it comes to promoting my business online […]
Online Marketing Jargon For Recruitment Business Owners
Transcription: (Prefer to read? Here is the transcription. Please excuse any typos.) Denise: You got plugged in the other day didn’t you? Sharon: Oh I did. I fell for it hook, line and sinker and the thing was though that while I was falling for this title on this article, I have […]
Recruitment Marketing Ideas – How To Use LinkedIn To Build Your Business
Transcription: (Prefer to read? Here is the transcription. Please excuse any typos.) Now many of you would’ve noticed recently changes to your company page on LinkedIn some things have disappeared and other things have appeared. And company updates and sponsored company updates are two things that have now appeared but let’s just clarify […]
Why You Can’t Ignore Social Marketing Anymore
Last week I talked about One Direction and how they were, and still are, marketed through social media. All well and good for a boy band with a target market of young teenage girls. So what about a ‘normal’ business like recruitment? It might surprise you that the story is similar for many businesses […]