5 Reasons Why You Need To Revamp Your Value Proposition
Today it’s about you, and something that often goes unexamined in many recruitment organisations. That is the fact that you are appealing to an audience, and that is currently candidates, clients, and possibly talent that you want to bring into your organisation. Therefore, if you aren’t doing that, how do you put yourself across in the […]
A Little Known Fact That Will Impact Your Future Success
A story about past events and future success! This is a direct transcription for your benefit, so excuse any weird typing errors. I’ll let Sharon take it away! I promised you a story, and it’s a famous Sharon one. Imagine. Let’s go back, probably 30 years now, which is a frightening thought. It’s the early […]
Journaling A Superpower To Improve Your Business Results
I hope you and yours are well as we move into the last quarter of the year. And today, I want to talk about an amazingly useful topic and strategy for business owners: journaling. Before we do that, if you’re new here, welcome; great to have you. [There will be a direct transcription on the […]
Is Your Positioning Losing Placements For Your Recruitment Brand?
A lot has happened in the marketplace over the last eighteen months. We’ve had multiple conversations with our clients around what they now want to do, the candidates and the clients they want to attract. [As usual, excuse any weird typing errors; this is a direct transcription for those of you who prefer to read.] All good news provided you […]
Lessons Learned From Recording 300 Podcasts
I thought it might be good to share a few thoughts I’ve had as I’ve reflected on what’s been happening over the past few years. I’ll tell you the story because it’s always good to look at where you’ve been as you’re moving forward. [Remember this is a direct transcription, so excuse any weird typos lurking […]
10 Benefits of Content Marketing For Your Recruitment and Staffing Company
Before we start, there are a couple of things that will be useful for this whole process. [First, remember this is a direct transcription for your benefit, so excuse any rogue typos.] I did mention them last week, but I’m going to mention them again, just in case you haven’t grabbed them. If you’ve not downloaded the latest Recruitment […]
Five Marketing Processes You Can Automate In Your Recruitment Business
The incredibly powerful thing about marketing automation is that it can be utilised in so many areas of your business. To get you started, I am going to share five of them here. 1. Brand Awareness “Nobody knows about us. We need to stand out more!” I feel your pain. People won’t use your […]
3 Critical Benefits of Marketing Automation For Your Recruitment Company
Automating your marketing will make you more money: period. It saves you both time and resource. Finally, SME businesses can compete thanks to A.I. and the amazing tech stacks we can all buy at a fraction of the cost they were only a few short years ago. So here are three critical benefits you will receive […]
How To Use Candidate and Client Testimonials In Your Marketing
We are continuing our series on social proof, and today we’re discussing testimonials. How you can set them up and what you can do with them, which I’ll lead onto in a second. Excuse any weird typos, as this is a direct transcription we have had created for you. But first, if you haven’t downloaded our marketing checklist then, you’ll find it here. There […]
Why Using Customer Reviews is A Great Sales Conversion Tool
I wanted to share today’s topic about social proof with you because it has been an ongoing conversation with our clients recently. [Excuse any weird typos as this is a direct transcription we had created for you.]I know that many of you will be thinking about leveraging your marketing as you move towards the end of the year. What are you missing; possibly this […]