Why Using Different Marketing Strategies is Not an Either-Or Choice
Many recruitment, search and staffing business owners believe focusing on one marketing channel is enough. They post on LinkedIn once or twice a week or send a monthly email blast, then wonder why they’re not getting the response they want. In any market, you need multiple options to be in front of your audience more […]
Why Branding Is Key For Recruitment And Search SMEs
Hi everyone, this is Denise here from Superfast Recruitment. This podcast is about the importance of branding for solo micro and smaller recruitment and search SMEs. It’s a topic I’m passionate about, as I believe many smaller companies underestimate the power of a strong brand. In this summary, I’ve distilled the key points from the […]
Why Marketing Funnels Are Important In The Recruitment and Search Sector
Marketing funnels in the recruitment and search sector? Let’s discuss why they’re important in recruitment and some of the things that you could be doing differently to get better results. Let’s start with a definition. What is a Marketing Funnel? What is a marketing funnel? A simple top-line overview takes somebody from unawareness about you […]
Marketing Q & A: Websites
Today we’re continuing our Q&A series, and this blog is all about websites. Over the past few months, several of our Superfast Circle clients decided to up-level their brand presence, get new websites built, current websites improved, and optimise their lead attraction strategies through their online brand. Getting your website right is critical for any recruitment company. In our […]
Email Marketing Mistakes That Are Ruining Your Results
Today, we’re talking all about email marketing and the common mistakes we often spot when talking with new clients and prospects. Email marketing is the holy grail of any of the marketing strategies you’re likely to implement. Even with chatbots, programmatic marketing and remarketing, email marketing still has one the highest ROIs of anything you could potentially use as you take your recruitment business […]
Why Using Multiple Modalities Will Increase the Money in Your Business
Today we’re talking about modalities and how a little bit of knowledge on this subject can really help you as you’re mapping out all of your marketing. By now, you will know that communicating with your clients consistently and regularly makes a massive difference to brand awareness and how people come across you in the first instance. Many of you are doing […]
Recruitment Marketing – Automation ‘Must Do’s’
Hi, it’s Sharon Newey from Superfast Recruitment, and today’s subject is marketing automation. It seems like when I’m talking to business owners in different parts of the world right now, that this is the topic that everybody wants to talk about. And there’s lots of reasons why which I’m going to share with you. And I want to also just make […]
When Should I Recruit A Marketer For My Recruitment Company?
Episode #192 When Should I Recruit A Marketer For My Recruitment Company? With 2020 around the corner and every recruitment and staffing company desperate to stand out marketing is now at the top of every owner’s agenda. So, how will you deliver what needs to be done? When is it time to recruit your own […]
Recruitment Marketing Lessons From Queer Eye and The British Cycling Team
Episode #176 : Marketing Lessons From Queer Eye and BCT Marketing lessons from Queer Eye and the British Cycling teams: Polar opposites or what! However they both use a technique that works like gangbusters when it comes to marketing. we explain more in this week’s post. What you will discover Why going big fast isn’t […]
Why Now Is The Time For A Marketing Collateral Audit
[Please excuse any typing errors. This is a quick transcription for your benefit.] As we are rapidly approaching the end of the year, it’s an appropriate time to do a marketing audit. Earlier this week, we were chatting with the members in the Superfast circle on our weekly call, and we were going through this […]