The 7 Step Marketing Plan to Launch a New Recruitment Service
Today, we will discuss marketing a new recruitment service or product to your client and candidate market. This is all about launching a new recruiting service for you and your brand, which many people are considering at the moment. We are helping several Superfast Circle members launch different iterations of their service. Today, I want […]
7 Marketing Systems Every Recruitment Company Needs
Today we are talking about marketing systems and what you need in your recruitment and search firm. We’ve just come off the back of Recruitment Marketing Week at the end of last month and had a lot of positive feedback. Potentially, we will run it again later on in the year, definitely after the summer, […]
Recruitment Websites 101: Business Blogging To Build Your Business
This week, we’re continuing our series on how to leverage your recruitment website. We’ve talked about your About Us page and your homepage, and this week, I want to talk about your blog; And how that can truly build your business in a way that many people don’t appreciate. Your blog can be a great […]
Maximizing Client Revenue Miles Lloyd Expert Interview
Miles and Sharon discuss the importance of maximizing client potential in this podcast conversation. Miles shares some of the strategies he implements with his clients as part of their growth plans. He explains the importance of: Building strong client relationships The risks of having too much business with too few clients Adding value to […]
Recruitment Marketing Questions: To SEO or Not To SEO ?
SEO was ‘THE’ thing companies wanted ten years ago. Then Google went off the wall with multiple updates and challenges to the SEO community and the shift in focus for many moved to social media. And now more SEO conversations are happening again as companies look for different ways to stand out in their market […]
Before You Start Measuring Your Marketing, Read This
As a recruitment business owner, measuring the impact of your marketing and all the effort you are putting in is critical to ensure that you are getting an R.O.I. on what you are doing; whether that is increasing your brand awareness or the number of candidates and client leads you are attracting into your pipeline. […]
The Biggest Marketing Challenges For Recruitment Owners This Year
The recruitment and staffing sector has gone through a few crazy years from the weird start to this decade: talent shortages, the best years ever, counter offers galore, and a recession impacting certain tech businesses that no one expected. All of this brings us back to something critical for any business, especially where people are […]
Recruitment Marketing 101: The Need To Nurture Candidates and Clients
Lead generation is one critical area for any business. However, once you get those leads, they are not always ready to buy immediately. That is why being able to nurture both candidates and clients in today’s market could be the difference that makes the difference for you and your marketing this year. What Is Nurturing? […]
When You Haven’t Done Much Marketing Where Do You Start
Today I want to talk about where you start if you haven’t done much marketing. I know the market has changed significantly in the past couple of years. Many recruiters have had their best year ever as they came out of COVID, yet things are starting to shift now. Lead generation is on many people’s […]
How To Get Rid Of Your Fear Of Video Marketing
Video has emerged as one of the most significant marketing tools in the world in recent years. Around 78% of companies say video marketing helped them to increase sales. What’s more, around 60% of content marketers said they planned to increase their video budget following fantastic ROI results. Increasingly, companies are using video for a […]