Why Using Different Marketing Strategies is Not an Either-Or Choice

Many recruitment, search and staffing business owners believe focusing on one marketing channel is enough. They post on LinkedIn once or twice a week or send a monthly email blast, then wonder why they’re not getting the response they want. In any market, you need multiple options to be in front of your audience more […]
Integrated Marketing – How to Use Integrated Marketing in Your Recruitment Company

Integrated marketing is the subject for this week’s recruitment marketing podcast and post and for a very good reason. Recruitment business owners often fail to think about the whole process of their recruitment marketing and instead can get fixated on just one strategy. As I record this, we are about to deliver an email marketing […]