Evergreen Versus COVID Content
If there’s one thing that many of us appreciate it’s that content marketing is becoming more vital when it comes to communicating our presence in the market the question is should our content be Evergreen or should it be COVID related? [Excuse any rogue typing errors as this is a direct transcription from the podcast […]
What Is Evergreen Content?
Transcription: (Prefer to read? Here is the transcription. Please excuse any typos.) Imagine having a blog post on your website that literally gets thousands of visitors each year but more importantly, you can track the fact that people read that blog post and then pick up the phone and speak to you. Well, that […]