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Following a successful recruitment career Steve decided to launch his own recruitment company in the Accounting, Tax, and insolvency sectors.
Hedley Scott was established in 2013 and is based in Sydney Australia and specialise in both Professional Practice and Commercial accounting recruitment.
Completing the SFR marketing audit checklist was a wake-up call. I realised how much more we could have been doing. We lacked any marketing collateral, had limited exposure on social media, and were only emailing out potential jobs to candidates and candidate profiles to clients.
We were looking to raise our brand and become an authority in the accounting recruitment space in Sydney. We had tried the services of other marketing companies, but they didn’t understand the recruitment industry and what our challenges were.
We were time-poor and didn’t have the expertise or knowledge to develop a marketing strategy.
Through organic search, recommendations, and useful content Superfast shares on LinkedIn.
I came across The Recruitment Marketing and Sales Podcast which resonated well with me. It all made sense and made me question what we were and weren’t doing.
Sharon and Denise understand the recruitment industry incredibly well and provide specialised marketing resources and consultancy support that work very well for our business.
They are highly experienced and talented marketers and have supported me greatly in my marketing efforts. They are always at the end of an email or Zoom call and though our company is based in Australia they are always flexible.
We stand out in our market more than ever which logically leads to more conversations. We have created new pages on our website showcasing numerous SFR blogs and reports available for download.
We have also been regularly posting to our social media channels and I have built my LinkedIn connections to over 11K and our company page to over 4K followers. I am constantly achieving over 5K post impressions on LinkedIn per week.
We use Bullhorn automation and send out the SFR monthly blogs to candidates and clients which allows us to see who is clicking and engaging with them. We often get hundreds of views and downloads. This in turn allows us to target our calls to engaged contacts. Where we then make placements.
Through constantly nurturing our candidates and clients, we are providing our market with heaps of value and generating more inbound leads
Our business has come a long way since we became members of Superfast Circle. We now have a ton of marketing collateral and always have relevant blogs and reports available to help provide advice and guidance to both candidates and clients.
Our website traffic has also grown hugely, we had over 19,000 web page views last month.
We can provide a way more consultative service and demonstrate we are an authority in the accounting recruitment marketplace, which is critical in such a changing business landscape.
I have been a member of Superfast Circle for a few years now, but they are always creating new training and ideas for blogs/reports and making them relevant to what’s happening in the market.
It’s very easy to adjust the reports to our niche and geographical market. They also provide a lot of extra value with calls, training, email campaigns, and their online learning platform.
Denise and Sharon are delightful to deal with and extremely responsive to any queries.
Denise and Sharon are well aligned with our values – Trust, excellence, relationships, knowledge, and innovation.
If you are looking for a marketing company that understands the recruitment industry and helps you improve your marketing results and always goes the extra mile then look no further than SFC.
Sign up immediately! And contact me if you would like to hear more about my experiences.
Steve Merritt
Managing Director
To find out more about working with Superfast Recruitment or joining our Superfast Circle marketing training and resource programme, please fill out the contact form here.
Lucy Walker Recruitment (LWR) is a successful recruitment organisation of 24 years standing. Founded in 1992 by an ambitious and driven 22 year called Lucy Walker with a telephone, desk a copy of the yellow pages and a drive to succeed.
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GSR2R are a recruitment to recruitment company based in London. Historically their growth had been organic. In 2011 Cheryl Wing became the main director with a personal goal of ‘pulling’ GSR2R into the twentieth century.
Turro specialise in providing recruitment services to the health and social care sector, with a focus on filing management and senior positions within the sector. Andrew Brindley, the MD has extensive experience in providing high-quality recruitment services.
Copyright © 2004 – 2024 – Superfast Recruitment | Privacy Policy
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