Consistency Isn’t a Content Strategy. It’s a Character Trait.

I want to start by being honest about something. Five hundred episodes sounds like an achievement. And I suppose it is. But it was never a target I was aiming for. The goal in 2013 was simple. There were very few voices in the recruitment marketing space talking practically to small recruitment businesses. Not the […]

Your Beliefs Are Holding Your Recruitment Business Back

This week’s post and podcast are about how your beliefs and thoughts are directly impacting the results you’re getting in your recruitment business. I’m talking about those stories you tell yourself that might limit your growth without realising it. I frequently encounter this with clients and prospects during discovery calls. I’ve noticed one pattern recently […]

The Psychology Behind Successful Recruitment Marketing

In the fast-paced world of recruitment, marketing isn’t just another task on your to-do list – it’s a mindset that can make or break your success. In this video recording and podcast from one of our client training sessions, Sharon shares how our internal dialogue shapes our actions and, ultimately, our results. Whether you’re a […]

Procrastination and Marketing Your Recruitment Company

Today’s topic of conversation is that uncomfortable one we often avoid: procrastination. Be honest with yourself. How much do you or have you been procrastinating? How much do you or have you been procrastinating around your marketing? I find there are a couple of areas that come up, and they are reasons people use not […]

Lessons I’m Taking Into 2024

Lessons from 2023 🙌🙌 Every year I sit down and write my observations from the year. I like to call them ‘lessons’ in the valiant hope that I can do something about them or accept that life throws us the odd curve ball we aren’t always prepared for or expecting. What I have learnt then […]

Reasons and Excuses That Keep Us Stuck

Let’s discuss reasons and excuses that might stop you from jumping on the marketing ideas we have shared over the past few weeks. Here is the thing; while we notice that many business owners now see marketing as important, whether that is because they are up-levelling or they have been doing different aspects of marketing, […]

Drama, Data, Diagnosis and Decisions About Your Marketing

I hope today’s title piques your interest to listen to this short podcast this week around data and drama and diagnosing exactly what is going on when things happen as you market your business. It is one of those things that can often happen to us, that our minds flick into overdrive, and we start […]

A Little Known Fact That Will Impact Your Future Success

A story about past events and future success! This is a direct transcription for your benefit, so excuse any weird typing errors. I’ll let Sharon take it away! I promised you a story, and it’s a famous Sharon one. Imagine. Let’s go back, probably 30 years now, which is a frightening thought. It’s the early […]