Systems-Based Recruitment: Building Your Marketing Framework
This week’s post and podcast is about building effective marketing systems for recruitment businesses. I’m continuing our series on systems because I believe it’s the perfect time of year to get everything in place and prepare ahead of time. Last week, I covered why systems are so important – their beauty and the key ones […]
Your Mid-Year Recruitment Marketing Reality Check: What’s Working in 2025
Hi there, everyone. This is Denise. As we move through July, it’s the perfect time for a six-month review of your recruitment business. This year has been anything but predictable, and if you’re wondering what’s happened over the past six months, you’re in the right place. The landscape has been challenging. We’ve got new governments […]
7 Marketing Myths Killing Your Recruitment Business
This week’s post and podcast discuss the most common marketing misconceptions holding recruitment businesses back. I see these myths everywhere, and they’re stopping talented recruiters from growing their companies. Let me set the record straight on what’s working in 2025. After 18 years in recruitment marketing, I’ve heard every excuse in the book. From “marketing […]
Your Beliefs Are Holding Your Recruitment Business Back
This week’s post and podcast are about how your beliefs and thoughts are directly impacting the results you’re getting in your recruitment business. I’m talking about those stories you tell yourself that might limit your growth without realising it. I frequently encounter this with clients and prospects during discovery calls. I’ve noticed one pattern recently […]
The Power of Social Proof in Recruitment Marketing
This week’s post and podcast are about the power of social proof in recruitment marketing. In today’s competitive marketplace, candidates and clients check you out before deciding to work with you. I want to share why social proof matters, the data behind it, and practical ways to leverage testimonials and reviews to grow your recruitment […]
The 3 Part System for Recruitment Lead Generation
Today’s post and podcast are recordings from one of our most popular webinars: The Lead Generation Triad. This system helps you create consistent lead generation within your organisation or company. It will also work for you if you’re a solo recruiter or small micro recruiter. The important thing about this system is consistency, ensuring it […]
Your Recruitment Marketing Content Questions Answered
Hi there, everyone. This is Denise. I hope you and yours are well. Since our mini-series on content, a few questions about channels, posting frequency, LinkedIn Creator Mode, and other related topics have cropped up. I wanted to make sure I answered everyone’s questions properly. If you’re new here, welcome! The Superfast Recruitment blog and […]
Content that Converts: Recruitment Marketing Content Assets
Today, we’re going to talk more tactically. In our first episode, we discussed the challenges that recruiters face. In our second episode, we covered creating content for two distinct groups. Whether you’re in a candidate-rich market, a candidate-short market, a client-rich market, or a client-short market, you need content that speaks to both groups. Content […]
Content Marketing: The Recruiter’s Solution to Market Challenges
This week’s post and podcast discuss content marketing and how it can help recruitment companies address today’s market challenges. As one of our lovely clients once said, “The thing is, Denise, you don’t know what you don’t know.” Making connections about how content can help and where you can use it effectively can be incredibly […]
Marketing Strategies for 2025: A Guide for Recruitment Professionals
As we approach 2025, I want to share some fundamental marketing strategies that will make a significant difference for your recruitment business. This year hasn’t been the easiest for many people, as several of you have shared through your emails. However, by focusing on these core elements and maintaining consistency, you can set yourself up […]