From Chaos To Control: Recruitment Marketing Systems
Hi there, this is Denise. I hope you and yours are well. This week’s post and podcast are about systems—specifically, why marketing systems are essential for recruitment businesses and how they can transform your day-to-day operations. Many recruiters excel at having specific systems for working with candidates and managing placements. However, they’re not as strong […]
Your Mid-Year Recruitment Marketing Reality Check: What’s Working in 2025
Hi there, everyone. This is Denise. As we move through July, it’s the perfect time for a six-month review of your recruitment business. This year has been anything but predictable, and if you’re wondering what’s happened over the past six months, you’re in the right place. The landscape has been challenging. We’ve got new governments […]
7 Marketing Myths Killing Your Recruitment Business
This week’s post and podcast discuss the most common marketing misconceptions holding recruitment businesses back. I see these myths everywhere, and they’re stopping talented recruiters from growing their companies. Let me set the record straight on what’s working in 2025. After 18 years in recruitment marketing, I’ve heard every excuse in the book. From “marketing […]
Your Recruitment Marketing Content Questions Answered
Hi there, everyone. This is Denise. I hope you and yours are well. Since our mini-series on content, a few questions about channels, posting frequency, LinkedIn Creator Mode, and other related topics have cropped up. I wanted to make sure I answered everyone’s questions properly. If you’re new here, welcome! The Superfast Recruitment blog and […]
Content Marketing: Evergreen vs Just-In-Time Planning for Recruiters
This week’s post and podcast are about content marketing, particularly the differences between evergreen and just-in-time content for recruitment businesses. As we move into summer, it’s an ideal time to review your marketing strategy, especially with many Australian listeners starting their new financial year in July. Suppose you’re new here, welcome! Reviewing your marketing approach […]
Marketing Batching to Build Your Recruitment Brand Re-Visited
Today, I want to talk about batching. I first recorded a podcast on this topic in 2017 and then updated it five years ago during lockdown. I thought it was time to revisit this topic because many people get caught up in marketing due to time overwhelm. How many hours do they have in a […]
Why Using Different Marketing Strategies is Not an Either-Or Choice
Many recruitment, search and staffing business owners believe focusing on one marketing channel is enough. They post on LinkedIn once or twice a week or send a monthly email blast, then wonder why they’re not getting the response they want. In any market, you need multiple options to be in front of your audience more […]
How to Become Unstoppable on Social Media For Recruiters in 2025
As we begin 2025, maintaining a strong social media presence remains vital for recruitment businesses. Through our work with recruitment firms, we’ve observed that while many are active on social media, consistency often presents challenges. In this summary of our recent webinar, I’ll share why social media presence is critical and how to make it […]
Your Recruitment Pipeline Process For Recruiters in 2025
As we move into February 2025, the importance of a well-managed sales pipeline remains a critical focus for recruitment businesses. Through our work with Superfast Circle clients, we’ve been helping them map out their pipelines for clients, candidates, and current connections – an increasingly crucial task given today’s challenging market conditions. In this summary of […]
Why Competitors Become Allies: The Surprising Power of Professional Communities in Recruitment
I’m Sharon Newey, and today, I’m excited to share my fascinating conversation with Kerry Crockett, President of the NPA Global Recruitment Network. Kerry brings a unique perspective to our industry, having transitioned from a 15-year career as an occupational therapist to leading various nonprofit associations before joining NPA. Her journey and insights into professional […]